Recover more installs from direct App Store links
When a merchant installs through a direct ?mref= link, PartnerDock now surfaces the likely affiliate as a suggestion you can confirm in one click, instead of leaving the install unattributed.
Why we built it: founders using the direct App Store link format were losing attribution on installs that never passed through a tracked link. We found a way to surface those as confirmable matches without guessing.
Direct App Store links (the ?mref= format) do not carry a signal our system can match on its own, so those installs often ended up unattributed. Founders coming from other tools felt this the most.
PartnerDock now looks at the timing between an affiliate's link activity and an install and surfaces the likely affiliate as a suggested referral in your Referrals queue. You confirm the ones you recognize in one click and dismiss the rest. Nothing is auto-credited, so a coincidence never quietly pays out.
It is a practical way to recover attribution on links you cannot control, while keeping you in charge of what actually gets approved.
